Privacy Notice

Last updated: 20 October 2026

This notice explains how Sensi Labs Ltd collects and uses personal data when you visit our website, contact us, use our contact or call-back forms, or when we contact you as a business contact about our products and services (including Zetka, our time tracking app).

1. Who we are

2. Personal data we collect and where it comes from

When you contact us

• Contact form: your name, email address and the content of your message.
• Call-back form: your phone number and the page from which you sent the request.
• Email and other correspondence: your contact details and what you tell us.

Business contacts we reach out to

We contact businesses that we reasonably believe may benefit from our software, for example companies that manage crews or contractors working on client sites. For this we use business contact information, such as:

• company name, website, business email address (often a general address such as info@), business phone number and business location;
• where available, a person's name, job title and employer.

We obtain this information from publicly available sources: company websites, publicly posted job advertisements and classifieds, public professional profiles on LinkedIn, and public registers such as Companies House. We do not buy contact lists.

When you visit our website

• Analytics (only with your consent): we use Google Analytics and Microsoft Clarity to understand how the site is used, for example which pages are visited, the device and browser type, and anonymised recordings of how visitors move around a page. These tools are loaded only after you click "Accept" in the cookie banner.
• Spam and bot protection: our forms use Cloudflare Turnstile, which processes technical information about your browser and connection (such as your IP address) to check that a form is being sent by a person.
• Server logs: our hosting keeps standard technical logs (such as IP address, time of request and page requested) for security and troubleshooting.

3. Why we use your data and our lawful basis

Under the Privacy and Electronic Communications Regulations (PECR) we send unsolicited marketing emails only to corporate subscribers, such as limited companies, LLPs and public bodies. We do not send them to sole traders or partnerships without their prior consent. Every email we send identifies us and includes a simple way to opt out.

4. Your right to object to marketing

5. Who we share data with

We do not sell personal data. We share it only with service providers who process it on our behalf and under our instructions:

• our website hosting and email (SMTP) providers;
• Snov.io, the platform we use to send and manage business outreach emails;
• LinkedIn and Linked Helper, which we use to manage outreach on LinkedIn;
• Google (Google Analytics) and Microsoft (Clarity), only where you have consented;
• Cloudflare (Turnstile), for form protection.

We may also disclose data where required by law, or to professional advisers such as lawyers and accountants.

6. International transfers

Some of our providers, and members of our own team based in Poland, may process data outside the UK. Where this happens we rely on UK adequacy regulations (which cover the European Economic Area), the UK Extension to the EU-US Data Privacy Framework where a provider is certified, or the UK International Data Transfer Agreement or Addendum to the EU Standard Contractual Clauses.

7. How long we keep data

• Enquiries and correspondence: up to 24 months after our last contact, or longer if you become a customer.
• Business contact data used for outreach: up to 24 months after we collected it or last interacted with you, unless you become a customer.
• Suppression list (opt-outs): for as long as we carry out marketing, so that we can respect your request.
• Analytics data: according to the retention settings of Google Analytics and Microsoft Clarity, and no longer than 14 months.

8. Cookies and similar technologies

• Your cookie choice: we store your Accept/Decline choice in your browser's local storage (sl-consent) so that we don't ask again on every page.
• Google Analytics (_ga, _ga_*) and Microsoft Clarity (_clck, _clsk) cookies are set only if you accept analytics.
• Cloudflare Turnstile may use strictly necessary technologies to protect our forms.

To change your choice, clear this site's data in your browser settings; the cookie banner will then appear again.

9. Your rights

Under UK data protection law you have the right to:

• access the personal data we hold about you;
• have inaccurate data corrected;
• have your data erased;
• restrict or object to our processing, including an absolute right to object to direct marketing;
• data portability, where processing is based on consent or contract;
• withdraw consent at any time, where we rely on consent.

To exercise any of these rights, email info [at] sensilabs.co.uk. We will respond within one month.

10. Complaints

If you are unhappy with how we have handled your data, please contact us first so that we can try to put it right. You also have the right to complain to the Information Commissioner's Office (ICO): ico.org.uk/make-a-complaint, telephone 0303 123 1113.

11. Changes to this notice

We may update this notice from time to time. The date at the top shows when it was last changed.